Digital Marketing Specialist APPLY NOW
The candidate will be responsible for digital marketing and SEO & SEM for a wide array of media to fit internal and external clients' needs. The ideal candidate must be passionate and excited to explore new opportunities to grow and communicate brand image
- Build and evolve Brand Personality.
- Conceptualize and execute the brand strategy behind social media campaigns.
- Develop the company's brand to increase brand presence.
- Relationship building with clients.
- Plans and executes all digital marketing strategies including SEO, SEM, paid social media, search and display campaigns.
- Will work alongside the graphic designers to produce content for social media/ ads.
- Designs, builds, and maintains the digital presence on all platforms such as Google, LinkedIn, Facebook, YouTube, Twitter, Instagram, Websites, Pinterest and other platforms.
- Social Media Strategy & Analytics
- Tests new CTA’s (call to actions) to improve conversion rates.
- Monitor and create new adverts on social media platforms
- 3+ years of work experience as a Digital Marketing specialist, preferably across the Gifting or Product business.
- Bachelor's degree in Marketing. Digital Marketing experience is a plus.
- Excellent understanding of digital marketing concepts
- Experience in managing google and social media campaigns
- Experience with business to customer social media and lead generation
- Experience in generating meaningful digital marketing reports
- Full 360 digital marketing experience
- Social Media experience with Instagram, Pinterest, Facebook, LinkedIn and a knowledge of how to utilize them to generate brand awareness, brand interest, brand loyalty and web traffic
- Strong conceptual and communication skills
- Accountable and collaborative behaviour is required
- A genuine desire to make their mark on the growing business