Digital Marketing Specialist APPLY NOW

New Delhi
Full time

The candidate will be responsible for digital marketing and SEO & SEM for a wide array of media to fit internal and external clients' needs. The ideal candidate must be passionate and excited to explore new opportunities to grow and communicate brand image

Responsibilities:

  • Build and evolve Brand Personality.
  • Conceptualize and execute the brand strategy behind social media campaigns.
  • Develop the company's brand to increase brand presence.
  • Relationship building with clients.
  • Plans and executes all digital marketing strategies including SEO, SEM, paid social media, search and display campaigns.
  • Will work alongside the graphic designers to produce content for social media/ ads.
  • Designs, builds, and maintains the digital presence on all platforms such as Google, LinkedIn, Facebook, YouTube, Twitter, Instagram, Websites, Pinterest and other platforms.
  • Social Media Strategy & Analytics
  • Tests new CTA’s (call to actions) to improve conversion rates.
  • Monitor and create new adverts on social media platforms

Qualifications:

  • 3+ years of work experience as a Digital Marketing specialist, preferably across the Gifting or Product business.
  • Bachelor's degree in Marketing. Digital Marketing experience is a plus.
  • Excellent understanding of digital marketing concepts
  • Experience in managing google and social media campaigns
  • Experience with business to customer social media and lead generation
  • Experience in generating meaningful digital marketing reports
  • Full 360 digital marketing experience
  • Social Media experience with Instagram, Pinterest, Facebook, LinkedIn and a knowledge of how to utilize them to generate brand awareness, brand interest, brand loyalty and web traffic
  • Strong conceptual and communication skills
  • Accountable and collaborative behaviour is required
  • A genuine desire to make their mark on the growing business



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